WordPress Optimisation For Better SEO

In today’s world almost all the applications are web based. Every company these days handles the website using WordPress for better business results. These websites need to be constantly monitored to ensure the maximum benefits. Even a website with great UI and world-class standards can become a big failure if the search engines don’t pick them up. If a website is not SEO friendly, then it is as good as non-existent.  A website’s popularity is largely responsible for the enhanced business opportunities. By managing the SEO (Search Engine Optimisation) points, the popularity and visibility of the website can be managed which would ultimately result in bigger business revenues. Optimizing SEO on WordPress is not rocket science and a little bit if tweaking of the content can make the website popular on the internet.

How To Make SEO Friendly Website?

• Correct and strategic usage of keywords: keywords are certain target words that the search engines pick up easily and promptly. Choosing the correct keywords that are suitable for the business needs and placing them at the correct places can make the website SEO friendly and more “visible” to the users. Ideally the main keyword should be present in the title of the page and should be found atleast 3 times in the body of the page.
• Tags and meta-description optimization: the tags and meta-description should also be optimized in a manner to make them more interesting and attention grabbing. The met-description should also have the main keyword placed at prominent position.
• An updated blog attached to the website: the website should have a blogging section that should be regularly updated in order to make the website more SEO friendly. A good quality blog adds fresh content to the website which in turn boosts the SEO rankings of the website. The blog should have the same root URL as the website in order to make it easily available on search engines and to link it back to the main website.
• Website should be accessible on all devices: the website that has a responsive web design or that which is visible across multiple devices and is compatible across different platforms, earns better SEO rankings than the traditionally designed websites.
• Good UI: the website that has good and interactive user interface will offer better user experience which will in turn enhance the SEO rankings of the website, based on customer reviews. The information should be organized in an easy to comprehend and meaningful way.
• Website should not be slow to load: a website that takes much time to load, gradually loses its position in the SEO rankings. Users don’t prefer slow loading websites and if a website is slow to load, it is bound to lose traffic and simultaneously fall in rankings.
• Permalink structure should be optimized: the default permalink structure on WordPress is not essentially designed to boost SEO rankings. In order to achieve the best SEO rankings, the permalink structure of the website should be optimized on WordPress in an SEO friendly manner.
• Don’t depend completely on SEO plugins: the plugins that are supposed to make your website ideal for SEO doesn’t always provide the optimal solutions. The plugins mostly provide the essential SEO tools so that the website can be made SEO friendly using them.

At Techno Softwares we ensure that your website’s WordPress is optimized in the best manner too boost your SEO rankings and to make your website more “reachable” on search engines. We will ensure that your website generates bigger revenue by making you reach to a wider customer base. You just have to contact us for the best WordPress optimization for your website.